The electric car market in France is undergoing a major shift: in October 2025, fully electric vehicles accounted for 24.4% of the new vehicle market, with a 63.2% increase in registrations in this segment.
Social leasing boosts electric vehicle sales
This upturn comes amid a favorable climate created by the renewed "social leasing" scheme, which allows low-income households to lease an electric car on a long-term basis for a very attractive monthly fee (between €95 and €200 depending on the model) with no down payment. The scheme will be renewed from September 30, 2025.
The eligibility criteria are clearly defined: reference taxable income per share of less than ~€16,300, commute of more than 15 km or 8,000 km/year for professional use, new vehicles that meet certain standards.
The budget allocated is substantial: approximately €370 million mobilized through the Energy Saving Certificates (ESC) scheme, for nearly 50,000 households starting this year.
These figures show that the transition to electric mobility is no longer limited to the wealthy or early adopters of electric vehicles: it now has a social, inclusive dimension and enjoys strong public support.
In this context of democratization of more affordable electric cars, particularly in the city car and small SUV segments, the launch of FAR|A|DAY and its positioning as a range extender solution for electric vehicles appears not only justified, but perfectly in tune with the times.
Here's why:
- The social dimension is at the heart of electric mobility: social leasing opens up access to electric cars to households that were previously excluded for financial reasons. For FAR|A|DAY, this represents an opportunity to play a supporting role, providing information and connecting with new audiences.
- The economic and industrial outlook is positive: the acceleration in sales in October reflects renewed confidence in electric vehicles. This growth is enabling FAR|A|DAY to enter a high-potential market—with knock-on effects for related services (information, education, support).
- The environmental and societal context is favorable: between LEZs (Low Emission Zones) and decarbonization targets, electric cars are becoming a vehicle for real change. FAR|A|DAY can act as a bridge between this transition and audiences in need of clarification or support.
- The social leasing model itself is part of a strategy to provide access to carbon-free mobility for all.
In summary: the time has come. The market is advancing, the technology is there, and demand is growing. FAR|A|DAY is not just entering an existing market: it is responding to a need for electric mobility.